Founded in Beirut, Lebanon, a city with numerous influences from all of the Middle East, Europe, Africa and Asia. Ideo perfumes embodies the energy of the city, to deliver creations with a timeless elegance and daring touch. The DNA of the perfumes aim to make the customers feel unique and different. The scents have been carefully crafted to make the consumer want more and not be tired of the scents. The company focuses greatly on the quality of the scent and not not the packaging. The founder Ludmila Bitar is the creative nose of Ideo and her partner Antoine is the storyteller of the brand. Both strive to bring something special to the market by not only creating magical perfumes but also candles and lingerie perfumes. Something for every occasion !